So I have turned to some research in Myths, and legends for inspiration.
Disney storys often have messages and meaning entwined with a good measure of humour and wit... The brief specifies that the character must appeal to children aged 4 - 14 years. Thats a pretty wide audience but I figure if its to appeal to young ones it needs to be cute in some ways... and for the older kids it needs to be amusing and cool to keep them interested. Hmm...
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